The OOH is investing in the project against the projected revenue generated through advertising rights to sustain and handle the bus queue shelter advertising in Bengaluru
The media planning for the campaign was designed based on the market and visualising the company's growth objectives. The sites were selected on the local grounds...
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH...
Latest HP Latex and HP Scitex printers and presses help businesses reach new customers and new profit pools
The brand has launched an outdoor campaign in Mumbai, Delhi, Bangalore and Hyderabad to showcase its range of bags
Street Talk drapes the outdoor in Mumbai, Delhi and Bangalore with Liva campaign
Diesel has reached out to highly-educated, fashion conscious youth in the 16-35 age group by executing the campaign on JCDecaux's CityLights media
Chinese visual display solutions firm Wincomn Technology recently in tie up with global visual display solutions leader Christie Digital System demonstrated how to capture the rapt...
Havas Media Group's OOH and activation brand Havas Media Active has executed the social campaign
Relevance, localisation and topicality of the medium are central to the campaign
