Results For "III"
28 News Found
Global OOH trends have a bearing on Indian OOH business: Chris O'Donnell
In OOH News By VJ Media Bureau - July 09, 2014
6 global OOH trends impacting India are: (i) Rise of the Destination, (ii) Rise of Experiential; (iii) Planning Convergence; (iv) Technology in Buying (including Automation); and (vi) Technology in Planning (including new ways of measurement)
Innovation is key to success in the outdoors: Ajay Raghuvanshi
In Viewpoints By M4G Bureau - June 11, 2014
Ajay Raghuvanshi, Vice President, Sales, Marketing & Dealer Development, Nissan Motor India, says that true innovation will involve use of 3D, interactive and digital technologies. He also underlines the medium's capacity to deliver in Tier II & III cities.
Non-Metro Airports: Potentially Capable of Attracting More Brands
As domestic and international traffic increases at key Tier II airports, a great number of advertising brands are likely to mark their presence in this OOH landscape
'Agencies can facilitate collective growth'
In Viewpoints By M4G Bureau - November 18, 2013
In Tier II and tier III cities, dealing directly with brands might be the general norm among media owners. But Raj Mohanty, VP, Kinetic India highlighted the role agencies can play in the OOH industry at the'UP Talks OOH' event held in Lucknow on November 15, 2013.
Mahakosh targets tier II, tier III cities
In OOH News By MunmunSaha - November 14, 2013
Mahakosh cooking oil brand has chosen the OOH medium to reach its TG and promote the new offer which includes a'free - lunch box and oil dispenser'.
Reliance's swinging campaign for Janmashtami
In OOH News By VJ Media Bureau - September 19, 2013
Reliance Communications introduced an innovative OOH campaign in tier II & tier III cities leveraging the popularity of the Janmashtami festival.
OAC 2013: Designing OOH aesthetically
In OOH News By VJ Media Bureau - July 06, 2013
Torsten IIIgen shares how out-of-home may be constructed by increasing the attractiveness of the media
OAC 2013: Torsten IIIgen shares views on Design & Construction of OOH media
In OOH News By VJ Media Bureau - June 19, 2013
At OAC 2013, Torsten IIIgen, Design Director, Inros Lackner will share his experience on the aesthetics of the OOH medium.
