IIT & FIIT JEE co-branding battle comes to an end

In OOH News By M4G Bureau - December 03, 2018

The station branding has been taken by Bureau of Indian Standard (BIS)

IIT Delhi escalates station branding issue to Ministry of Housing & Urban Affairs

In OOH News By M4G Bureau - November 14, 2018

IIT-D has requested the ministry to permit either use of IIT Delhi name or that of the coaching centre on the Metro station signage

Century Group beams ‘Kaashi’ on OOH canvas

In Gallery By M4G Bureau - November 02, 2018

The campaign was rolled out in Tier I & II cities that include Patna, Gaya, Muzzafarpur, Ranchi, Jamshedpur, Bokaro, Dhanbad, Varanasi, and Lucknow

Century Group beams ‘Kaashi’ on OOH canvas

In Campaigns By M4G Bureau - November 01, 2018

The campaign was rolled out in Tier I & II cities that include Patna, Gaya, Muzzafarpur, Ranchi, Jamshedpur, Bokaro, Dhanbad, Varanasi, and Lucknow

Dentsu Impact wins creative mandate for Mobiistar in India

In OOH News By M4G Bureau - October 29, 2018

Ventured in India this May, the brand has roped agency to handle communication, strategy, advertising and branding

Will Droom vroom on OOH landscape?

In OOH News By M4G Bureau - October 12, 2018

The brand has initiated a media agency pitch for digital and ATL/BTL promotions, with the express objective of disrupting the pre-owned automobile market with its best value-for-worth offers, especially in the Tier II & III cities

CMRL opens bid for 31 station semi-naming rights

In OOH News By M4G Bureau - October 04, 2018

The stations would be given for Semi-Naming activities on as-is-where-is basis. Corridor I has 15 stations and Corridor II - 16 stations

FIITJEE co-branding of IIT Delhi metro station temporarily removed

In OOH News By M4G Bureau - October 01, 2018

The co-branding has been temporarily removed until the size of the disclaimer related to the co-branding has been decided upon

Delhi HC dismisses appeals on putting up disclaimer on DMRC FIITJEE/IIT co-branding media

In OOH News By M4G Bureau - September 14, 2018

Court told IIT Delhi to file a suit of patent/trademark infringement if it was not satisfied with the order

Delhi HC mandates FIITJEE to display disclaimer with Metro station branding

In OOH News By M4G Bureau - July 12, 2018

Further, the disclaimer is to be displayed in the same font, colour and size as that of the FIIT-JEE brand display at the Metro station