Ocean’s portfolio of digital, full motion screens facilitates connectivity as OOH, digital, mobile, online and screen media all converge to create deeper brand experiences
Ocean Outdoor is supporting the campaign across four of its full motion London screens including Leicester Square and both Westfield shopping centres. And the Chubby Hearts...
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which...
Built-in cameras will analyse approaching vehicles—make, model and colour—and serve pre-programmed ads aimed at the person it presumes is behind a particular kind of wheel.
A number of testing, connections and other service functions will take place before the fully-operational display is revealed
Tim Bleakley, CEO, Ocean Outdoor, talks about the Group’s pioneering DOOH media initiatives and investments, and what it took to develop super-premium, iconic media sites. Edited...
The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry...
V L Rajesh is one of the best known corporate leaders with extensive experience in sales and marketing, manufacturing and PD and business leadership
IOAA, as part of the Media & Entertainment Skill Centre (MESC), has initiated the steps to develop detailed Qualification Packs and Occupation Standards for each job...
The large illuminated advertising screens currently on the façade of Piccadilly Circus will be replaced by a single huge ultra-high definition curved LED display. The work...