Results For "ICC"
91 News Found
London’s two biggest advertising screens join the Royal Wedding celebrations
In Digital OOH By M4G Bureau - May 18, 2018
A live stream of the big day as it unfolds will be broadcast on London’s biggest full motion retail screen in Westfield Square which is operated by Ocean Outdoor for Westfield London
‘DOOH will spur OOH growth in India’
In Digital OOH By M4G Bureau - March 08, 2018
A panel discussion on digital OOH at the FICCI-FRAMES organised in Mumbai brought forth the compelling factors that will drive digital OOH growth in India
FICCI-FRAMES to host session on DOOH on March 7
In OOH News By M4G Bureau - March 06, 2018
The panel will have Indrajit Sen of IOAA as the moderator, and Suresh Balakrishna, CEO – South Asia and Middle East, Kinetic India; Pramod Bhandula, Executive Chairman, JCDecaux India, Jahan Mehta from Selvel One, Mukesh Manik of Encyclomedia and Nidhi Choudhary, Dy Commissioner, MCGM as the discussants
2017 was a year of modest growth for OOH says FICC-EY report 2018
In Research By M4G Bureau - March 05, 2018
The report shares that domitization effects started to fade off after March-April 2017 & billboards continue to dominate the advertising pie with 40% whereas sponsorships & interactivity will take the lead and operational issues continue to hamper the growth
Ocean Outdoor, Landsec share the Chubby Hearts London love
In Digital OOH By M4G Bureau - February 16, 2018
Ocean Outdoor is supporting the campaign across four of its full motion London screens including Leicester Square and both Westfield shopping centres. And the Chubby Hearts took over Landsec’s Piccadilly Lights for a 40 second slot on Valentine’s Day
Iconic feature-rich Piccadilly Lights glowing bright
In Digital OOH By M4G Bureau - October 30, 2017
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which allows the screen to react to certain external factors
2,000 sq.ft Piccadilly Circus billboard programmed to flash ads as per audience profile
In Digital OOH By M4G Bureau - October 20, 2017
Built-in cameras will analyse approaching vehicles—make, model and colour—and serve pre-programmed ads aimed at the person it presumes is behind a particular kind of wheel.
Installation of new Picadilly Lights curved LED display media complete
In Digital OOH By M4G Bureau - August 21, 2017
A number of testing, connections and other service functions will take place before the fully-operational display is revealed
OOH will make up only 2% of M&E industry by 2020: EY report
In OOH News By M4G Bureau - July 19, 2017
The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry is expected to touch USD34.8 billion, witnessing a CAGR of 11.8% over 2016-21
IOAA initiates steps to develop OOH Qualification Packs, Occupation Standards
In OOH News By Rajiv Raghunath - April 12, 2017
IOAA, as part of the Media & Entertainment Skill Centre (MESC), has initiated the steps to develop detailed Qualification Packs and Occupation Standards for each job involved in the OOH media business.