Yippie paints the whole city with newly launched Chinese Masala variant through giant sized billboards and bus shelters considering the target group.
IPL is as much about smart marketing blitzkrieg as it is about cricket. The IPL Season 6, which is drawing to a close, drew a tremendous...
The longest wall painted stood at 900 meters by 556 artists illustrating social messages for Mumbai. Tata Housing will initiate'The Wallbook' activities across cities in India...
Rajiv Gandhi International Airport, Hyderabad wore a festive look for Ugadi recently to greet passengers, while some brands carried out innovative customer connect initiatives in tune...
The channel takes the blockbuster movie Star Wars to various touch points in six cities with high-impact innovations.
The agency planned a simple yet relevant campaign to grab the attention of the right target audience.
In association with Hungama Digital Services, the compact SUV from M&M launched a mall digital activation that prompted audience to'unlock weekend experiences.
Taking about their new value-added services, British Airways initiated an innovative OOH campaign with ZenithOptimedia and Milestone Brandcom.
The idea was to create an interesting interplay between'reality' and'fantasy', by extending the product itself.
With over 1400 media touch points and 9,00,000 sq ft of exhaustive vinyl, it was ensured that the entire country was plastered with DSP BlackRock.
