Madison BMB, Madison World's full-service creative advertising unit will now become part of Madison Loop, its recently launched digital-first creative unit
Onboards Samir Vithlani as Sr. VP & National Head of the division
As the monsoon season continues to flourish in Mumbai, the ever popular coffee brand identified the perfect opportunity to amplify its brand communication to The City...
The extraordinary lessons of life and trade with Sudhanshu Mani, Creator, Train18 (Vande Bharat)
During her talk at the Outdoor Advertising Convention 2023 in Delhi, Anita Nayyar, COO – Media & Communication, Patanjali Ayurved reemphasized the need to use OOH...
With the rise of short form of content and the sheer amount of it, consumer attention has become the new currency that brands are vying for...
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk...
A report released by RECMA, an independent global rating agency, saw Madison move up a spot from rank 5 to rank 4 this year.
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
Green Package, is a first-of-its-kind initiative to support all companies that need to promote their green efforts
