Pan masala brand Pan Villas executes a high recall campaign in North India
Anil has been brought in to expand business footprint and utilize PMR client and vendor relationships to the fullest.
The brand unveiled a statue of the master blaster in the city as part of its various activations meant to strike a chord with the audience...
A media study done by Laqshya Media Group reveals that outdoor ad spends grew by 8% during H1 in FY 2013, compared to the same period...
Water heater Brand Racold Thermo along with agency OAP highlight the benefits of hot water bath innovatively on the outdoor media.
The fleet taxi operator plans to provide new advertising platforms to brands that go beyond body wraps.
Ambika Misra, Executive Director, Ambalika Institute of Management & Technology, Lucknow, talked about some innovative possibilities with the OOH media using new products and services at...
Organized by VJ Media Works, the event brought all the important stake holders of the OOH industry, such as Authorities, Brands, Agencies and Media Owners, on...
The brand did a thorough research before going for the OOH media to mark its entry in the Kolkata market.
Uttar Pradesh is a goldmine of a market, according to the brand Dainik Jagran. Vinod Srivastava, GM, Dainik Jagran explains why UP's OOH is important for...