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Bridging the skills gap in Indian OOH as a part of outdoor media news & advertising
In OOH News By N Jayalakshmi - September 05, 2022
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match the evolving market demands? What are the key skills that can take the medium to new heights? How can these skills be groomed? How can it effectively become integral part of Outdoor media news and advertising? Can media exist without Advertising?
Airport media biz waiting in the wings for take-off
In OOH News By Bhawana Anand - May 28, 2020
Business recovery is just a matter of time, say airport media owners
Contract renewals a challenge for Hyderabad media owners
In OOH News By Bhawana Anand - March 27, 2020
Telangana OOH body pursuing with GHMC for relief on license fee payment