Results For "GroupM"
66 News Found
GroupM Singapore ties up with pDOOH adtech major Hivestack
In Digital OOH By Rajiv Raghunath - August 11, 2021
The deal will allow clients of GroupM agencies (Mindshare, MediaCom, Wavemaker, Essence and m/SIX) and their outcome media specialist, Xaxis to programmatically activate digital OOH inventory in Singapore.
Quividi India Conference today, focus on DOOH growth, audience metrics, monetising business models
In Digital OOH By M4G Bureau - June 29, 2021
Sessions on ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model Powering The Next Billion Outernet Digital Screens"
Quividi Conference on “India, the next DOOH giant?” on June 29
In Digital OOH By M4G Bureau - June 28, 2021
The knowledge sessions will focus upon ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model Powering The Next Billion Outernet Digital Screens"
OOH expected to grow by 19% in 2021: GroupM Mid-Year Forecast
In Research By M4G Bureau - June 15, 2021
The GroupM ‘This Year, Next Year’ report released this month cites that global advertising is also expected to grow by 19%.
Rural Marketing Association of India announces new leadership
In OOH News By M4G Bureau - May 04, 2021
Biswabaran Chakrabarti was re-elected as the President of RMAI for the third consecutive term, as announced at the 16th Annual General Meeting of RMAI held virtually on May 1st, 2021 .
Cinepolis & Himalaya Drug Company join hands for safety standards
In OOH News By M4G Bureau - February 25, 2021
Himalaya will be equipping Cinépolis properties across India with its sanitization products - Himalaya Pure Hands Sanitizer and Hand Wash - as a part of the partnership
Use of biometric data, personalisation, among key expected trends
In Research By M4G Bureau - February 19, 2021
A report by Essence, part of GroupM, studies the impact of 2020 on the future of advertising and analyses the likelihood of 15 different scenarios occurring in the next decade
Indian ad spends to grow by 23.2% in 2021: GroupM’s TYNY report
In Research By M4G Bureau - February 17, 2021
India is expected to regain its 9th ranking on global ad spends in 2021 and the OOH medium will touch INR 1,570 crore in 2021 with a CAGR of 69%, says the report.