The third edition of the popular Young Outdoorians! Contest will be held at the Outdoor Advertising Convention (OAC) 2015 venue (Renaissance Mumbai Convention Centre Hotel, Powai,...
G K Suresh, Vice President Marketing, Foods Business, ITC Limited, and Olivier Heroguelle, Managing Director, JCDecaux Advertising India Pvt Ltd will speak on the theme'Can OOH...
Crossroads, a unit of IKON, has executed the brand campaign in Mumbai
Crossroads executed the 21-day campaign in the city in a highly creative fashion, keeping in view the target audience
Crossroads has used some 116 sites for the campaign, mainly comprising billboards. Media properties on bqs, skywalk and mall have also been innovatively used to run...
After a successful 7 years of stint at Times OOH, Hemrajani now plans to go on a sabbatical before beginning a second innings
More than 1,000 kg of Amira rice were used in the preparation of biryani which was offered to over 1,00,000 pandal visitors in Ballygunge, Kolkata
The OOH campaign, executed by Kinetic Worldwide India, is essentially targeted at the affluent urban youth
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
DMRC is preparing the ground for consolidation of OOH business in the Metro space, and is likely to give out ad rights for periods up to...