Due to the free movement of these mobile vans everywhere, awareness and quick recall value were generated with high profile exposure for the parties.
The campaign has been executed in all the five states of the region including West Bengal, Chattisgarh, Bihar, Odisha and Jharkhand.
Starflex offers two new Signage products which are compatible with the Indian OOH industry requirements.
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
Sinex has been appointed as the sole distributor of Triline products for the market of India and Sri Lanka.
Uttar Pradesh is a goldmine of a market, according to the brand Dainik Jagran. Vinod Srivastava, GM, Dainik Jagran explains why UP's OOH is important for...
The campaign uses some innovative elements to tap the TG near the brand showrooms
Significant limits have been proposed by the regulatory body with regard to advertisements on television limiting the duration of advertising on a broadcast channel. This obviously...
The OOH agency won the sole marketing rights for all media formats available at two prominent malls
The 3-D innovation campaign has been initiated across strategic locations in Kolkata as part of the entertainment channel's promotion of its new fiction show.
