Century Group of Companies implements Edge1 OOH software

In OOH News By M4G Bureau - May 11, 2020

The OOH company plans to mechanize all their business processes from inventory management to leads, media planning to media buying, campaign management to purchase order management till finances

Equitas Small Finance Bank undertakes initiatives to help the nation fight COVID-19

In OOH News By M4G Bureau - April 24, 2020

Distributes and sets up umbrellas for ‘Janta Warriors’

JK Ads implements Edge1 Outdoor Advertising Software

In OOH Solutions By M4G Bureau - April 09, 2020

JK Ads has selected Edge1’s, web-based software to automate its processes rite from landlord management to sales to campaign management to media monitoring till finances

Muthoot Finance – Turbocharging OOH from Regional to National

In Viewpoints By Bhawana Anand - December 23, 2019

Abhinav Iyer, GM Marketing & Strategy, The Muthoot Group talks about the emergence of impactful iconic outdoor advertising formats along with tapping regional carnivals to have a contextual branding

Equitas Bank creates brand identity with Neon Technology

In Campaigns By M4G Bureau - August 21, 2019

Chennai-based Podhigai Ads India has executed innovation on neon technology for Equitas Small Finance Bank near Marina Beach

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground

Smooth sailing visibility for Club FM 104.8 on Kerala backwaters

In Campaigns By Ria Banerjee - April 26, 2019

Executed by Zero Degree, the campaign had 12 government and 2 private boats wrapped with Club FM 104.8 branding on the Alappuzha – Kottayam stretch of the backwaters

India is 3rd largest market for air passenger traffic

In OOH News By M4G Bureau - March 25, 2019

The ranking has been done by the Airports Council International (ACI), the global trade association of international airports, published its preliminary world airport traffic rankings which lists India among

Piramal Housing Finance takes to heartfelt messaging

In Campaigns By M4G Bureau - July 11, 2018

The campaign, planned and executed in Pune by MOMS Outdoor Media Solutions, is mainly deployed on large formats

Large formats will once again embellish Mysuru cityscape

In OOH News By Bhawana Anand - August 29, 2017

The civic is bringing into effect a new set of advertising bylaws and will also take forward the ad tax structure that was proposed by the state government’s Standing Committee on Taxation, Finance and Appeals.