Results For "Finance"
39 News Found
Kumar Gaurav joins IndusInd Bank subsidiary BFIL as SVP & Head Marketing Communications
In OOH News By M4G Bureau - August 04, 2021
Kumar Gaurav has 18 years of work experience in strategic brand management, market research, advertising & integrated marketing communications.
Right medium for right message: Is OOH evolving towards social connect?
In OOH News By N Jayalakshmi - July 27, 2021
At a time when brands are going all out to win back consumer trust and reinstate their standing in a more socially responsible context, OOH could well be the most appropriate medium to spread a community inclusive brand narrative. This also means redefining the medium in terms of its creativity and scope for engagement.
‘OOH must be an integral part of a brand manager’s media mix’
In Viewpoints By N Jayalakshmi - July 05, 2021
Abhinav Iyer, General Manager (Marketing & Strategy) - The Muthoot Group (Muthoot Finance), shares with Media 4Growth, the brand’s approach to the Out-of-Home medium, ow it has delivered for the brand, the opportunities for DOOH and more…
IOAA approaches Finance Minister for tax exemptions, credit support to revive OOH business
In OOH News By Rajiv Raghunath - May 28, 2021
The apex body has urged the ministry to consider extending the Emergency Credit Line Guarantee Scheme (ECLGS) to Indian OOH enterprises which are also MSMEs.
PNB Housing Finance launches OOH campaign for home loan scheme
In Campaigns By M4G Bureau - March 22, 2021
The campaign builds on the emotions surrounding owning a home, while driving home the loan scheme benefits and encouraging more people to buy a home.
Muthoot Finance plans wide-spread OOH campaign to promote ‘Muthoot Ayush Gold Loan’ scheme
In Campaigns By M4G Bureau - August 27, 2020
The brand has partnered with Platinum Outdoor for impactful reach in southern towns/cities
Muthoot Finance focuses on OOH media for ‘Gold Loan is Good’ campaign
In Campaigns By M4G Bureau - August 20, 2020
In partnership with Brandscope, the campaign featuring brand ambassador Amitabh Bachchan has been carried out in 50 cities and an over 200 sites
Ronak Advertising onboards Edge1 Outdoor Advertising Software
In OOH News By M4G Bureau - August 19, 2020
The outdoor advertising software will help the OOH media owning to automate its outdoor media sales and finances
Philips PDS launches reward program for installation partners to restart business operations
In OOH Solutions By M4G Bureau - July 09, 2020
The ‘InSync’ program series provide exclusive product deals, finance packages and sales incentives
Media Moments launches new vertical dedicated to BFSI category
In OOH News By M4G Bureau - July 02, 2020
The new division will work towards amplifying strategic communications for brands under banking and finance domain