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Results For "Eugenie-Chen"

2 News Found

OAAA unveils standardised guidelines, best practices for optimal DOOH advertising
OAAA unveils standardised guidelines, best practices for optimal DOOH advertising

In Digital OOH By M4G Bureau - May 10, 2021

The framework focuses primarily on the retargeting and attribution use cases of DOOH exposure data

OOH is the most trustworthy and relevant medium in US: Vistar Media & MFour research
OOH is the most trustworthy and relevant medium in US: Vistar Media & MFour research

In Research By M4G Bureau - November 25, 2020

58% of respondents indicated that they are very likely to believe messaging in OOH advertisements, followed by TV (55%) and social media (44%)

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