As Mumbai gears up for the state elections, the cityscape transforms into a vivid battleground where alliances and parties vie for dominance through a surge of...
The Brihanmumbai Municipal Corporation unveils stringent guidelines for OOH and DOOH advertisements, incorporating specific regulations for political campaigns ahead of Maharashtra's state elections.
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
India among the most dynamic ad markets this year
Consumer media usage grew at its slowest rate in more than a decade in 2023, some of which was the result of high inflation that caused...
BJP appoints Madison Media for media buying ahead of elections, Congress opts for IPG Mediabrands
With patriotic-themed movies poised to hit theatres amidst increasing anticipation surrounding elections, Dharma Productions is all set to fly with its ‘Yodha’
Atul Shrivastava, Group CEO, Laqshya Media Group expects double-digital growth in the current year
India is now consistently the fastest growing market and leads the ad spend growth globally. India moves into top ten markets and forecast to climb to...
An innovative AI Holobox, placed at the entry of the exhibition, will provide personalized greetings for VIPs, VVIPs and other visitors.
