Using this tool, clients can optimise their creatives on OOH media formats, view the displays in virtual day and night time, conduct distance mapping and also...
The OOH firm decked up different passenger touchpoints inside the airport and set up experiential brand zones
When added to the 2.3% growth posted for Q1 2014, the OMANZ members' half year results show total revenue up year-on-year
Media 360 Degree deployed the campaign at prime locations in Bangalore and rest of Karnataka using a wide media mix comprising hoardings, bus stand media, bus...
The campaign was targeted at the health conscious SEC A+, A & B category audience, predominantly in Delhi NCR
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
DOOH has the makings to make it big, say industry leaders
iGyaan will provide real-time tech updates and HD videos
The various new formats that have been added to this category include glass-free 3D application, augmented reality, multi-view capacity and textured touch