SkyBlue Media transforming bus fleet, bqs advertising in Dubai

In Gallery By - October 25, 2023

Dato’ Manikandamurthy Velayoudam, Managing Director of SkyBlue Media discusses the company’s plan around the latest media acquisition – bus media package awarded by Road and Transport Authority (RTA), Dubai. Edited excerpts of the interview with Vasant Jante and Rajiv Raghunath of Media4Growth

Business transformation agency Valtech bolsters its leadership team in APMENA

In OOH News By M4G Bureau - October 12, 2023

The appointment of Ralf Zink as its new Chief Operating Officer, APMENA and Shannon Dix as its Managing Director, SEA & China will drive growth for both Valtech and its clients as they take advantage of digital acceleration in the region

‘Partnerships have always been key to our success’

In Viewpoints By Rajiv Raghunath - October 12, 2023

Angie Cutter, Managing Director – South-east Asia, Billups shares her perspectives on cross-border partnerships in a changing OOH environment and why the upcoming 2nd WOO APAC Regional Forum “is a must-attend platform for all of us in the OOH industry”. The Forum will be held in Bali on November 1-3, 2023.

UK’s 75Media appoints Joel Turner as commercial director

In OOH News By M4G Bureau - October 04, 2023

In his new role Joel will be responsible for developing 75Media’s proposition and delivering on the business’ vision of being the number one billboard network for brands in the UK

Karan Sapru Joins MOMS OOH as Business Director for South Region

In OOH News By M4G Bureau - September 28, 2023

Karan brings in a wealth of experience having previously worked at organisations such as Dentsu, Laqshya and Unitech Group.

‘Quality of software & service is very important when you invest in a digital signage solution’

In Viewpoints By N Jayalakshmi - September 06, 2023

In this exclusive interaction with Media4Growth, Gagan Preet Singh Malhotra - Director of Noida-based Malhotra Electronics, which sells the Wybor brand of Digital Signage solution, shares his market observations and the company’s journey in the digital signage space.

Latcom appoints Marcelo Fiore as Business Development Director USA LATAM

In OOH News By M4G Bureau - August 31, 2023

Marcelo has 20+ years of experience in leading positions with companies in Latin America

Senior OOH professional G Mani Iyer passes into the ages

In OOH News By M4G Bureau - August 28, 2023

Mani was Director – Sales & Strategy with Armour Digital OOH

‘Major expansion is in the offing’

In Viewpoints By Rajiv Raghunath - August 22, 2023

Raheel Amjad, Dy. Managing Director, JCDecaux India talks about the OOH opportunity universe in India in an interview with Rajiv Raghunath. Edited excerpts:

How to make your outdoor campaign go viral

In Viewpoints By - August 21, 2023

Prerna Mehra, Creative Director & Head of Design, MullenLowe MENA writes that the true magic happens when creativity seamlessly merges with addressability, while harnessing the power of imaginative thinking, storytelling, shareability, and gamification