‘We think through & through as a media owner’
The digital payments brand has piloted a truck art campaign with a fleet of trucks on highways in Maharashtra, covering Pune, Nashik & Mumbai to promote...
Dipankar Sanyal, CEO, Platinum OOH, Vinkoo Chakraborty, Business Head, Rapport, Gulab Patil, CEO of Lemma, and Syed Haseeb Arfath, Chief Technology Officer, Signpost India brought forth...
As the incumbent, Ocean has held the rights to sell the unique outdoor advertising landmark for more than 10 years.
In a note, Broadsign explains the use of the new yield optimisation engine for its Broadsign Direct sales and campaign management tool.
Extended collaboration unlocks programmatic media buyer access to 3,000+ premium DOOH screens across the UK via Clear Channel LaunchPAD, broadening available European pDOOH inventory
Version 6.0 facilitates advanced visual planning, granular bid management and enhanced data & inventory marketplace delivers maximum value for agencies & brands
The campaign, executed by MyHoardings, has used multiple formats like billboards, bus queue shelters (bqs), bus exterior panels, cab top media, etc.
The campaign, executed by leading OOH firm Srishti Communications, is writ large on dynamic DOOH media sites at the railway station, along with static backlit glow...
World class action from the 26 venues hosting the Beijing Olympics, which begins on February 4 and lasts for 17 days, will be shown in 20...