The booklet available on the OAC app for download, takes the users through the metrics platform Roadstar & Telescope developed by ReLU AI System, and was...
The 16th edition of the popular Outdoor Advertising Convention (OAC) was inaugurated today at The Westin Mumbai Powai Lake, promising two days of thought provoking sessions...
The 16th edition of the popular Outdoor Advertising Convention (OAC) is set to be inaugurated at The Westin Mumbai Powai Lake, on August 17th, promising two...
Asiaray used proximity geofencing to activate Gojek's "GOTOMALLS" campaign on DOOH screens across TEL, targeting on-the-go audiences.
Sketch Street Media rolled out the branding initiative
IOAA management will launch the audience metrics platform providing a common currency for Indian OOH.
The WINKmets will take centre-stage in Stellar Ace's island- wide digital Home-Travel-Eat-Shop-Play daily touchpoints ecosystem, which cover every step of the commuter's journey from before they...
Partnership brings ad partners to hospitality, on-display entertainment in Edison Interactive's uniquely delivered content solution designed for locations previously unreachable.
Can-Victor Sahin, Co-Founder & CEO of Berlin-based Retalos, provides an analysis of how Performance Out-of-Home Marketing (POOHM) will provide advertises with inbound data feedback on the...
The company's association with the 16th Outdoor Advertising Convention (OAC) to be held on August 17-18 at The Westin Mumbai Powai Lake, is particularly relevant given...