AlfaArt consists of large format LED displays that transform entire walls into living canvases
The renewed contracts are effective from 1st January 2024 to 31st December 2028 with the option for MTR to extend up to a total of 10...
Antonio Vincenti, CEO of Pikasso, says "this first Pikasso digital screen is a first step toward the objective of building a Milano Collection that covers all...
Srishti Communications bullish on media business prospects at the airport
The OOH firm's leadership views the conference as a strong platform for building industry collaborations for leveraging the new growth opportunities.
Abhijit Sengupta, CEO, OAP also underlines the imperative of balancing media supply with demand
Paul Inman, MD, 75Media, says: “As we scale up it makes sense to bring in more specialists to free up other senior staff to do what...
Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.
The marketing team employed unconventional tactics with volunteers holding placards next to ‘Merry Christmas’ branding
"We went beyond conventional DOOH methods and introduced a colossal sculpture in the heart of the Arabian Sea, creating a buzz that rippled through the city",...