The news channel sent out a tactical message to corporate offices and top colleges in Bangalore – “Filter Your Coffee; Not News”
Executed by media planning and buying agency, Wavemaker, and with the creative handled by FCB Ulka, the month-long integrated marketing campaign is aimed at appealing to...
With the help of Zenith OOH, IOAA brings the worldwide campaign to India to drive the attention of the masses towards endangered species
The promotional avenues include digital display inside stations and metro trains along with audio announcements inside the trains
Media owning firm like Pioneer Publicity that hold media rights on the DMRC line extending into Gurugram are pointed to certain inconsistencies in the norms governing...
Globally, advertisers are trying to rein in marketing expenditure in a low interest rate, cost-conscious and return on investment environment
Anil Viswanathan takes over from Prashant Peres as Director – Marketing (Chocolates), Mondelez India
The brand launches an extensive OOH campaign for Appy Fizz, featuring its new brand ambassador, Salman Khan. The campaign aims to further strengthen the brand’s connect...
The brand has won the highest accolade for ‘Sehat ki Chuski’, beating campaigns from all over the world
Media Planet has become the national media partner for the TaxiLive, an Australian-first platform developed by CDM that displays smart digital billboards on the back of...
