The media owning firm will have rights on some 1 lakh sq. ft advertising space covering different zones of the city
DDB Mudra Max has executed an OOH campaign to promote the Pro Kabaddi League team as part of an integrated marketing and communication strategy
When added to the 2.3% growth posted for Q1 2014, the OMANZ members' half year results show total revenue up year-on-year
Laqshya Media has executed the campaign, using large formats at vantage points across the city
DDB Mudra Group has announced the re-constitution of its executive board and the creation of the group creative council and the strategic planning council
Nabendu Bhattacharyya will continue as CEO and Managing Director of Milestone Brandcom, reporting to Ashish Bhasin, Chairman and CEO of Dentsu Aegis Network South Asia
The agency aims to provide turnkey solutions for both ATL and BTL activities
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...