Results For "Dave-Roberts"
6 News Found
_Thumbnail_152_260.png "‘DOOH has seen significant growth in South Africa’")
‘DOOH has seen significant growth in South Africa’
In Viewpoints By Rajiv Raghunath - August 18, 2023
Dave Roberts, Chairman of OOH & Head of M+A, Primedia, South Africa shares his perspectives on OOH business patterns in South Africa and rest of Africa, market readiness for programmatic OOH, among other key factors. Edited excerpts of the interview with Rajiv Raghunath.
WOO organises global conference call connecting national OOH bodies
In OOH News By Rajiv Raghunath - March 31, 2020
The conference call included reports on the harrowing effect the Covid-19 virus is having on societies across the world and business; weekly calls scheduled
‘Continuous innovation a must for relevancy of common currency’
In Viewpoints By Rajiv Raghunath - September 22, 2018
Dave Roberts, Chairman, Out of Home Measurement Council, South Africa and CEO, Primedia Outdoor shares his perspectives on what it takes to develop a common currency for audience measurement metrics
“A common OOH currency to measure the media is vital”
In Gallery By - August 27, 2017
Dave Roberts, CEO, Primemedia, & Chairman, Out of Home Measurement Council, South Africa spoke on ‘What it takes to create & launch a common OOH currency – The South African experience’ at OAC 2017
‘A common OOH currency to measure the media is vital’
In OOH News By M4G Bureau - August 02, 2017
Dave Roberts, CEO, Primemedia, & Chairman, Out of Home Measurement Council, South Africa spoke at length on ‘What it takes to create & launch a common OOH currency – The South African experience’ at OAC 2017.
South Africa's OOH metrics expert Dave Roberts to address OAC 2017
In OOH News By M4G Bureau - July 05, 2017
Dave Roberts is CEO, Primedia Outdoor & Chairman of Out of Home Measurement Council (OMC), South Africa
