Pikasso ties up with Hivestack to place premium assets on pDOOH SSP

In Digital OOH By Rajiv Raghunath - January 25, 2022

The tie-up will enable advertisers to incorporate Pikasso’s roadside and shopping mall inventory into their DOOH campaigns across the Middle East, regions of Levant, North and West Africa, and the Caucasus

Hivestack, Scentre Group, Tonic Media Network join OMA

In OOH News By M4G Bureau - January 24, 2022

“We are pleased to say that we now represent close to 100 per cent of the Out of Home industry in Australia,” says OMA CEO Charmaine Moldrich

Hong Kong’s healthcare DOOH network Alfaxmedia in tie-up with Hivestack

In Digital OOH By Rajiv Raghunath - January 17, 2022

The partnership will offer brands, agencies and omnichannel DSPs the opportunity to purchase and activate Alfaxmedia’s DOOH inventory programmatically across Hong Kong, exclusively via the Hivestack DSP and SSP platforms

Singapore’s Anjels Media partners LMX to enable pDOOH on its residential screen network

In Digital OOH By M4G Bureau - December 16, 2021

Anjels Media’s DOOH network has 300+ screens installed in affluent residences across Singapore

Hivestack in partnership with China’s XinChao Media

In Digital OOH By Rajiv Raghunath - November 16, 2021

XinChao Media will offer brands, agencies and omnichannel DSPs the opportunity to buy DOOH inventory programmatically through the Hivestack SSP

Pikasso, Broadsign activate 1st pDOOH campaign in West Africa

In OOH News By Rajiv Raghunath - October 18, 2021

The campaign booked by Kawarizmi, a French digital agency that specialises in programmatic buying, is part of an omnichannel communication, which includes a strong retargeting presence on mobile and social media

Broadsign teams up with Gable, SageNet, Seneca to deliver in-store marketing platform for multi-brand retailers

In OOH News By Rajiv Raghunath - September 22, 2021

Custom solution enables retailers to deploy, manage, and monetize in-store digital marketing networks to enhance the shopper experience and attract omnichannel ad spend

Clear Channel Singapore’s OutSmart Pro enters programmatic omnichannel sphere

In Digital OOH By Rajiv Raghunath - August 12, 2021

OutSmart Pro programmatic buys are powered by both the Hivestack SSP and the Vistar Media SSP, thus driving demand for Clear Channel Singapore from digital buyers using multiple DSPs including Hivestack, Amobee, MediaMath, The Trade Desk, Vistar Media, Verizon Media.

GroupM Singapore ties up with pDOOH adtech major Hivestack

In Digital OOH By Rajiv Raghunath - August 11, 2021

The deal will allow clients of GroupM agencies (Mindshare, MediaCom, Wavemaker, Essence and m/SIX) and their outcome media specialist, Xaxis to programmatically activate digital OOH inventory in Singapore.

Swiftmile engages Broadsign to power global programmatic micromobility ad network

In Digital OOH By Rajiv Raghunath - July 16, 2021

Media buyers looking to reach audiences on-the-go can access Swiftmile’s signage inventory via more than 30 omni-channel and OOH specialty DSPs integrated with Broadsign’s programmatic SSP for OOH - Broadsign Reach.