Results For "DOOH"
948 News Found
Xaxis launches AI-driven creative solutions to boost digital ads’ impact in India
In Digital OOH By M4G Bureau - February 04, 2021
Xaxis Creative Studios gives brands access to data-driven digital design capabilities and real-time campaign insights for better media outcomes.
Mega LED screen promises infinite opportunities to brands
In Digital OOH By M4G Bureau - February 04, 2021
The 39.4ft (w) X 16.4 ft (h) LED wall at Infiniti Mall in Mumbai has drawn brands like Bank of Baroda, ITC, Samsung, Netflix and Cadbury, among others, for their latest campaigns
‘Combine OOH, mobile to drive engagement, relevancy, reach’
In Digital OOH By M4G Bureau - January 28, 2021
Moving Walls cites how the synergy has worked well for different brand campaigns
Vistar Media partners with Arrivalist’s measurement capabilities for travel sector
In OOH News By M4G Bureau - January 27, 2021
Travel marketers can use Vistar’s programmatic technology to engage and stay connected with potential visitors across transit touchpoints
TOMI launches mask detection function and reactivates pedestrians’ detection and counting feature
In Digital OOH By M4G Bureau - January 22, 2021
In addition to the new feature, TOMI displays advising messages according to the number of people detected
Data, technology & value for money: key factors for OOH in 2021
In OOH News By Bhawana Anand - January 21, 2021
Leading OOH specialist agency heads unravel game changing factors for the OOH industry in crucial year 2021
Philips Professional Display Solutions officially rebrands as PPDS
In OOH Solutions By M4G Bureau - January 15, 2021
This move come as part of new ‘total solutions’ strategy for enhanced support to the AV industry
‘The India opportunity could be massive’
In Viewpoints By Rajiv Raghunath - January 14, 2021
Franck Vidal, Director - Asia-Pacific, Adcity (Havas Group), sees data technologies transforming OOH businesses across global markets in the coming years
Leafberry creates landmark DOOH site in Ludhiana
In Digital OOH By Bhawana Anand - January 13, 2021
The 2000 square feet DOOH site is part of the Smart City Plan designated by the Ludhiana Municipal Corporation
Digital + Outdoor top media combo for SME category, says report
In Research By Bhawana Anand - January 12, 2021
A report by The Media Ant also finds Campaign Performance Measurement the most challenging in these mediums for the SMEs