TDI showcases'Fast & Furious' movie posters at 16 Delhi Metro stations

In Campaigns By VJ Media Bureau - April 07, 2015

TDI has promoted the movie at 16 DMRC stations on Red & Blue Lines

DMRC invites bids for ad rights on outside civil structures

In OOH News By Bhawana Anand - January 29, 2015

The advertisements are allowed on all locations in between stations on piers, viaducts, bridges, retaining walls, exterior walls of stations and other civil structures - excluding inside stations

Amazon India boards DMRC Line 2 to connect with youth

In OOH News By Bhawana Anand - January 12, 2015

EG Communications holds the ad rights on Line 2 that sees around 15.40 lakh commuters travel every day

TDI International India bullish on DMRC media

In OOH News By Bhawana Anand - January 05, 2015

Starting with ad rights on the DMRC Red Line, TDI International India has gone on to hold rights on three different lines. The firm believes that the metro media will become a preferred option for advertising brands in the coming times.

IndiaMART boards DMRC for an impactful OOH journey

In Campaigns By Bhawana Anand - December 19, 2014

IndiaMART, an online marketplace, has wrapped the entire Delhi Metro train on the Yellow Line route, plying between Jahangirpuri and HUDA City Centre

DMRC Train Wrap: Profitable or Not?

In OOH News By Bhawana Anand - December 05, 2014

This entity has been profitable in terms of monetary and impact nationally and internationally, but its performance at DMRC is a big question. Outdoor Asia caught up with Delhi-based media owners to decipher the results and impact of this OOH medium.

TDI International India acquires rights on DMRC Green Line

In OOH News By VJ Media Bureau - November 24, 2014

DMRC is no longer the dark horse of advertising, says Hiyav Bajaj

Pioneer Publicity holds naming rights on DMRC MG Road Station, Gurgaon

In OOH News By Rajiv Raghunath - November 19, 2014

The OOH firm bagged ad rights on media assets both inside and outside the station, and branding of the station name.

EG Communications bags exclusive rights to wrap trains on 3 DMRC lines

In OOH News By Bhawana Anand - September 08, 2014

EG Communications has bagged the rights to wrap DMRC Metro carriages on three lines for a period 10 years through an open tendering process

Delhi Metro should extend exclusive, long-term ad rights: Industry leaders

In OOH News By VJ Media Bureau - July 08, 2014

DMRC is preparing the ground for consolidation of OOH business in the Metro space, and is likely to give out ad rights for periods up to 10 years