DMRC opens bid for metro trains’ exclusive advertising rights

In OOH News By M4G Bureau - December 29, 2020

The tender includes Line no 1 i.e. Red line for 9 years of duration

Delhi metro footfall shoots up in second month of reopening

In OOH News By M4G Bureau - November 10, 2020

According to DMRC figures, the line utilisation in September was 6.8 lakh/day which increased to 12.2 lakh/day in October

Delhi metro advertising restarts with ‘Khaali Peeli’ movie promotion

In Campaigns By M4G Bureau - October 27, 2020

Spotted at Rajiv Chowk station which is handled by eg. communications, the campaign stands first to appear after DMRC resumed metro services

DMRC invites bid for exclusive advertising rights on Line 8

In OOH News By M4G Bureau - October 22, 2020

The rights will include formats such as static advertisement spaces/ panels, Passenger Information Display (PID) screens inside metro trains and on train exterior by wrapping

DMRC announces rebate package for OOH media owners till end of 2020

In OOH News By M4G Bureau - October 19, 2020

The rebate beyond December 31, 2020 shall be communicated in due course of time.

DMRC seems to rely on outdoor advertising to recover loss

In OOH News By M4G Bureau - September 29, 2020

Delhi Metro Rail Corporation has incurred loss of INR 1,609 crores; the country’s biggest rapid metro system earns roughly 40% of its non-fare revenues from advertising

Will Adani Wilmar jump back on metro branding with #Metrobackontrack?

In OOH News By Bhawana Anand - September 14, 2020

Rohit Markanday, DGM- Trade Marketing, Adani Wilmar shares their marketing plans with regards to metro and outdoor branding

DMRC refers to government guidelines for defer rental payments

In OOH News By M4G Bureau - July 06, 2020

The metro authority shows support towards tenants but the final decision will take time as pandemic continues

Uncertainty on comeback adds to metro media owners’ challenges

In OOH News By Bhawana Anand - June 16, 2020

Along with anticipated drop in ridership post lockdown, no clue on time to restart operations raise concerns of metro media owners

DMRC opens tender for Line 9 exclusive train rights

In OOH News By M4G Bureau - March 09, 2020

Last date to submit tender is 23rd March 2020 and the tender will open on 24th March 2020