Partnership enables advertisers and brands to reach shoppers with contextual, targeted campaigns on over 500 digital screens
Partnership enables advertisers to run targeted, strategic ad campaigns seamlessly across a network of more than 3,500 Link kiosks, urban panels, interactive station platform displays and...
Neustar combines customer history data with consumer demographics and behavioural data to create audience groups that are unique to a business, channel and product
ELAN Media, Qatar’s leading digital out-of-home media provider, is using BroadSign’s secure and reliable automated digital signage software to deliver ads and content to 240 screens...
The campaign reacts to the speed of traffic at each location to deliver tactical messages across premium roadside billboards, and is managed and distributed through QDOT’s...
The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH...
The roadside campaign uses traffic, time and weather data to trigger content that is contextually relevant at each location
Shriranga Sudhakar, Managing Director, Vyoma, talks about the company’s rise as a dominant DOOH media player in the Railways sector, and the plans for the future....
The findings come out of a study conducted by MAGNA Intelligence in partnership with IPG Mediabrands’ OOH specialist agency Rapport. The report, is based on an...
Rosh Singh, Director of Digital Innovation & Head of Kinetic Active & KineticX, UK throws light on ‘How DOOH can pull more brands to the outdoor’...
