We Are’ is an initiative by St+art India Foundation & Tamil Nadu State AIDS Control Society (TANSACS) with Asian Paints to break the stigma around AIDS...
Using a defined set of six common measures, 280 of these frames, across all OOH media owners, have been identified as The Primers which are the...
Vanessa Eagle, Agency Strategy Partner, Posterscope, highlights the connection built between the audience and OOH medium in UK
Moving Walls cites how the synergy has worked well for different brand campaigns
In addition to the new feature, TOMI displays advising messages according to the number of people detected
Iconic, large format and cluster media have been utilised to bring out the beauty of the brand’s new collection of diamonds called ‘Moods of the Earth’
The initiative will see marketing leaders from various industries chart the future of outernet marketing
The brand kicked off the ‘Shout Out Stress’, campaign to enable people work out their pandemic induced frustrations, through a soundproof scream booth mounted on top...
The Christmas special campaign was deployed at Global Outdoor, JCDecaux Airport and Clear Channel International networks
Thomas Amilien, CEO & Co-Founder, Clay AIR talks about hand tracking and gesture recognition solutions that will likely have application in the advertising space