The agency showcases the facilities of property in a cutting-edge manner on billboards in Bangalore.
The brand went in for a judicious mix of traditional OOH and on-ground activation in tie-up with Big Bazaar and Café Coffee Day to target their...
The New Zealand Outdoor media investment now stands at 3.3% of all media spend following a growth in annual revenue of 13.4% year-on-year over 2012.
With the launch of a new pan-India integrated promotional campaign, Movies Now Channel engages with its viewers through different mediums with OOH spearheading it.
Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
Haresh will continue with his responsibilities in India, but with his new designation as Regional Director for Posterscope -- Asia Pacific, he will also work across...
The public utility tender will be treated under PPP model and BQS tender under revenue sharing model.
The Amaze and new City have taken it to the top of the sedan market. More launches are on the anvil, which could include another small...
Advertising by political parties if excluded, overall ad growth for industry will stand at 9%