‘Road Happy’ is an Ocean Outdoor digital creative competition winner
Match spending could help businesses reach an additional 9.5m people, whilst one-to-one support and specialist events aim to help scale-ups on their journey to success
DOOH highlights will be shown in 13 cities
Ocean’s first Welsh location extends its XL Network fleet of 24 connected DOOH roadside screens which are at least 1.5 times larger than a standard 48-sheet
The OOH campaign is appearing across Ocean’s The Loop networks in Manchester, Birmingham and Edinburgh and on selected large format screens in 10 UK cities.
Eight official Team GB fan zones are announced
Launch partners include Under Armour, Pepsi, Universal and R.E.M. Beauty
The campaign forms part of Ocean Outdoor’s annual Drops In the Ocean programme
2,035 Ocean screens showing Olympics related content across Europe
The M5 Tower West Midlands is a high-impact, double-sided DM6 structure strategically positioned on the M5 in Birmingham, between Junctions 1 and 2
