Being a new entrant in the Odisha market, the brand wanted to amplify its presence there and create a strong awareness through OOH
The agency aims to expand their services further with networks in cities like Guwahati, Bhubaneswar and outside the country with Bangladesh in the near future.
Emotional connect along with visibility at vantage points
The USP of the OOH campaign is the strategic mix of activities and branding that was not only in sync with the mood of the festival,...
