The brand went in for a judicious mix of traditional OOH and on-ground activation in tie-up with Big Bazaar and Café Coffee Day to target their...
The five pillars having 20 facia and 10 cantilevers gave the brand ample scope for displaying all their schemes in an explicit manner .
With over 15 years of experience, Rahul has worked with some of the leading advertising networks including McCann Erickson ,Ogilvy, JWT, Leo Burnett and Y&R.
By combining Brand Pillars and Customer Guidance Camp, the brand reached out to 20 lakhs of people in seven days.
Axis Bank with joint collaboration with Milestone Brandcom has come up with two campaigns to promote their range of Credit Cards and their new mobile applications.
A media study done by Laqshya Media Group reveals that outdoor ad spends grew by 8% during H1 in FY 2013, compared to the same period...
Festivals are one the best channels for a brand to strike a chord with the TG using the Outdoor media. The latest to have followed this...
This OOH display option gives the brand a larger-than-life effect.
Outdoor Advertising Association of West Bengal aims to develop the rural infrastructure through CSR activities.
Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
