Results For "BTL"
31 News Found
MP Tourism empanels 4 specialist agencies for OOH promotions
In OOH News By Bhawana Anand - January 15, 2020
These agencies will handle the complete outdoor & BTL planning, buying and execution across several touchpoints
Bata makes new footprints with monsoon offers
In Campaigns By Pray Jani - August 19, 2019
Partnering with RoadAds Pvt. Ltd, the brand captured the Mumbai and Goa markets with GPS enabled mini vans that promoted the offers
GS Caltex India unveils marketing campaign
In OOH News By M4G Bureau - May 31, 2019
The campaign will be rolled out through ATL & BTL activations for a period of 3 months
Navneet assigns creative and digital duties to The Minimalist
In OOH News By M4G Bureau - April 01, 2019
The agency will lead and execute all creative campaigns, including ATL, BTL and digital communication for Navneet Publications and craft campaigns that will build relationships with the publications brand’s relevant eco system.
Lufthansa celebrates explorers
In Campaigns By M4G Bureau - March 22, 2019
The campaign will be designed with cross-media interlocking and engagement across online, social media, TV, print, OOH and cinema and BTL in the latter phase
Will Droom vroom on OOH landscape?
In OOH News By M4G Bureau - October 12, 2018
The brand has initiated a media agency pitch for digital and ATL/BTL promotions, with the express objective of disrupting the pre-owned automobile market with its best value-for-worth offers, especially in the Tier II & III cities
Zee Cinema tunes in ‘Padman’ at Audiowala Bus Stands in Mumbai outskirts
In Gallery By M4G Bureau - August 06, 2018
The BTL activity, planned and executed by Vritti imedia, centred on sensitising the target audience on women’s menstrual hygiene, which is the core of the movie
Zee Cinema tunes in ‘Padman’ at Audiowala Bus Stands in Mumbai outskirts
In Campaigns By M4G Bureau - August 03, 2018
The BTL activity, planned and executed by Vritti imedia, centred on sensitising the target audience on women’s menstrual hygiene, which is the core of the movie
PharmEasy delivery app writ large on OOH formats
In Campaigns By Ria Banerjee - March 23, 2018
Handled by Release my Ad, PharmEasy goes 360 degree for a month long campaign in Mumbai and Kolkata covering multiple outdoor media formats such as hoarding, pole kiosk, Ac bus wrap, non-Ac bus panel and BTL activation.
Airtel’s Naqhi Khan to share brand perspective on OOH at Karnataka Talks OOH conference
In OOH News By M4G Bureau - February 07, 2018
Naqhi heads the brand and marketing communications for Bharti Airtel across Karnataka; he has worked in diverse streams that include sports marketing, ATL/BTL marketing, and now marketing communications