Ad World acquires transit, public utility media in MP

In OOH News By Bhawana Anand - February 15, 2018

The MP-based OOH firm has bagged new contracts for advertising on bqs, BRTS buses and a new media – CTPT

Star Bharat turns BQS into ‘mandaps’ Nimki Mukhiya’s wedding

In Gallery By M4G Bureau - January 30, 2018

Ideated and executed by The Social Street, in UP around 13 BQS were decked up in wedding regalia with bright-coloured décor, fresh flowers and enthusiastic promoters distributing wedding invitation cards

Star Bharat turns BQS into ‘mandaps’ Nimki Mukhiya’s wedding

In Campaigns By M4G Bureau - January 29, 2018

Ideated and executed by The Social Street, in UP around 13 BQS were decked up in wedding regalia with bright-coloured décor, fresh flowers and enthusiastic promoters distributing wedding invitation cards

Amazon unveils ‘Great Indian Sale’ with compelling offers

In Gallery By M4G Bureau - January 23, 2018

The campaign, that is writ large on billboards and is highly visible on formats like BQS, corporate park media, and other transit media, beckons consumers with propositions like exchange offers, no-cost EMI, cash back

FMIDecaux bags 20-yr contract to operate 500 smart BQS in Yangon

In Digital OOH By M4G Bureau - January 23, 2018

FMIDecaux will combine JCDecaux's global expertise in outdoor advertising and street furniture with FMI's decades of experience in the local Myanmar market to instal and operate 500 brand new, modern and elegant advertising bus shelters equipped with USB ports and LED screen on the roof with Estimated Time of Arrival display

Amazon unveils ‘Great Indian Sale’ with compelling offers

In Campaigns By M4G Bureau - January 22, 2018

The campaign, that is writ large on billboards and is highly visible on formats like BQS, corporate park media, and other transit media, beckons consumers with propositions like exchange offers, no-cost EMI, cash back

Paytm Metro criss-crosses Gurugram to promote Metro recharge

In Gallery By M4G Bureau - January 10, 2018

Paytm has been strategically using OOH advertising to promote their various offerings. More recently, the brand advertised on BQS to communicate about bus ticket facility, and undertook cab branding to promote Paytm payments service

Paytm Metro criss-crosses Gurugram to promote Metro recharge

In Campaigns By M4G Bureau - January 10, 2018

Paytm has been strategically using OOH advertising to promote their various offerings. More recently, the brand advertised on BQS to communicate about bus ticket facility, and undertook cab branding to promote Paytm payments service

Vodafone launches 3rd Wi-Fi enabled BQS in Delhi NCR

In OOH News By M4G Bureau - December 04, 2017

The Wi-Fi enabled bus shelter at Sector 18 Noida was launched in conjunction with the telecom regulator and Government’s initiative to set up hotspot Wi-Fi networks across the country as a part of the Digital India campaign

Small OOH formats ideal for FMCG brands to connect with mid-segment market

In Research By M4G Bureau - November 30, 2017

A South African media group cites the compelling opportunity for FMCG brands to reach out to the lower income group in the country that account for 42% of all spends in the country by using small format OOH like BQS for advertising