Mamatha Morvankar will speak on'What will it take for media planners to believe more in OOH?' and also participate in a panel discussion on the same...
The firm will be putting up different media formats like unipoles, hoardings, gantries and cantilevers suitable for national and local advertisers.
The 2nd and 3rd OAA 2017 Jury meets will be held in Mumbai in the coming week.
As per the mandate, DDB Mudra West will look after the brand identity & strategy and marketing solutions and DDB MudraMax will handle on-ground promotions including...
Tom Goddard takes over from former Clear Channel International Europe President Matthew Dearden; FEPE International has also confirmed the appointment of former ISBA director of advertising...
Kinetic took home 4 awards which included one Black Elephant (Grand Prix) for its project Mukhota - The life saving mask
The deliberations at the Congress foused upon (i) making a case in the digital world (ii) taking the digital revolution out of home (iii) reclaiming the...
Bright Outdoor Media recently received the prestigious Dadasaheb Phalke Award as the'Best Outdoor Company' in recognition of the extensive outdoor campaigns done for various movie promotions.
Vanita has led media for businesses in diverse categories -- from Coca Cola, Godrej Consumer Products, Pidilite, and McDonalds to Tata Chemicals, Ceat, Piramal, among others
Shashi Sinha - CEO IPG Mediabrands India, manages the second largest media agency group that includes Lodestar UM, Initiative Media, BPN, Reprise, Interactive Avenues, Mediabrands Rapport...