Edge1's real-time monitoring and reporting functionalities offer Wallop Advertising insights into campaign performance, audience engagement, and return on investment (ROI)
M4G spoke with Adarth Technologies as they prepare to present their innovations at the upcoming OOH Expo in Delhi.
The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry's efforts to deliver the best value and profit from it.
Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media
The campaign, executed by The Brand Sigma, includes train wraps as well as internal train branding.
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
This initiative reaffirms the JCDecaux Group's commitment to active participation in the fight against climate change by adopting eco-responsible practices
MASTRUM is an impression-based digital OOH advertising platform that provides ad space trading, ad serving, and programmatic DOOH advertising to meet domestic and international demand
“Automation, measurement and connectivity to omni DSPs build advertiser confidence and that should be the focus of all our efforts,” says Srikanth Ramachandran, Group CEO of...
Officially supported by NITI Aayog and powered by Intel Xeon, the 12th annual Big CIO Show will bring together a prestigious group of C-level technology innovators...