Sunrisers Hyderabad partners with Mera Hoardings for multi city OOH campaign

In Digital OOH By M4G Bureau - April 18, 2023

The campaign sees Mera Hoardings making extensive use of their media assets across Andhra Pradesh and Telangana

Dr Anup Dayanand Sadhu, Chief Commercial Manager, South Western Railway to deliver Keynote at South India Talks OOH on Jan 20

In OOH News By M4G Bureau - January 16, 2023

Dr Sadhu heads the Passenger Services initiative of South Western Railway over the states of Karnataka, Goa, Andhra Pradesh, Maharashtra and Tamil Nadu.

‘Welcome move, but alternatives will cost three times more’

In OOH News By Prantika Ghosh - September 27, 2022

Media4Growth reached out to leading OOH company Prakash Arts to get their take on the ban on flex by the AP government. H V Surendranath, COO of Prakash Arts, feels that while any environmentally friendly decision is welcome, there are also many cost challenges, in terms of using greener alternatives.

Andhra Pradesh government declares plastic flex ban

In OOH News By M4G Bureau - September 26, 2022

The ban applies to both manufacturing and use of plastic flex within AP and it remains to be seen how this will impact the OOH industry in the state.

Pro Kabaddi’s Telugu Titans goes big on OOH in AP, Telangana

In Campaigns By M4G Bureau - January 10, 2022

Mera Hoardings has executed the multi-format campaign

Coca-Cola India touches lives of 20,000 in Telangana & Andhra Pradesh

In OOH News By M4G Bureau - September 28, 2020

The beverage leader brand installs branded water purifications & dispensation with Provision of Safe Drinking Water

Coca-Cola’s AQUARIUS GLUCOCHARGE to refresh Outdoors

In OOH News By M4G Bureau - March 18, 2020

The campaign conceptualized by Taproot Dentsu, Andhra Pradesh and Orissa first to get a burst of energy this summer

Asian Paints taps southern markets with diversified strategy

In Campaigns By Pray Jani - January 22, 2020

MOMS Outdoor Media Services manages to create unmissable visibility by tapping into the innovative and effective formats in each state

Prakash Arts upgrades Vijayawada Airport media

In OOH News By M4G Bureau - January 09, 2019

In leveraging the business opportunities that stem from the airport passenger traffic growth, the OOH firm has significantly upgraded the media assets there, by installing wall sites, hanging sites, scrollers, digital displays, among others

Sonata ushers in wedding season with multi-city outdoor campaign

In Gallery By M4G Bureau - June 12, 2018

Spanning markets ranging from Tier 1 cities to Tier 6 towns, the campaign was designed to build a large base for the watch brand. Outdoor Media Integrated (OMI), a division of the Laqshya Media Group, crafted the strategy and executed the campaign