Coral Media celebrates the vibrant spirit of Holi with Adani Cement & Ambuja Cement

In OOH News By M4G Bureau - April 04, 2024

Coral Media successfully executed vibrant Holi events for Adani Cement and Ambuja Cement in the West, symbolising a thriving partnership and a future of collaborative success

Havas Media Mumbai adds new businesses worth INR 500+ crore in 2020-2021

In OOH News By M4G Bureau - September 14, 2021

The move follows the strategic restructuring of Havas Media Group India’s senior management a few months ago.

It’s a new branding game at SA cricket tournament

In OOH News By Bhawana Anand - September 18, 2019

Even as major national brands make their presence at the South Africa series, there are interesting new tie-ups with brands like Amul in tie-up with the South African team

A ready reference point by OOH industry will justify spends of the brands

In OOH News By Nabamita Chatterjee - March 23, 2016

A panel discussion at East Talks OOH conference held in in Kolkata recently discussed'What will be the key to increase brand spends in eastern market\'.

Ambuja Cement hits East with new campaign

In OOH News By Nabamita Chatterjee - April 03, 2014

The campaign has been executed in all the five states of the region including West Bengal, Chattisgarh, Bihar, Odisha and Jharkhand.

Ambuja Cements to go big on OOH in East

In OOH News By Nabamita Chatterjee - February 07, 2014

The brand invited agencies to participate in a pitch for the outdoor advertising rights for five Eastern states.

Ambuja Cement builds connect at Odisha's Bali Yatra

In OOH News By Nabamita Chatterjee - December 10, 2013

By combining Brand Pillars and Customer Guidance Camp, the brand reached out to 20 lakhs of people in seven days.

'Ease of execution key to driving spends'

In Viewpoints By M4G Bureau - December 09, 2013

Abhishek Bhattacharya, Head, Marketing - East, Ambuja Cements Limited, talks about the challenges and potential of the OOH medium in West Bengal.