Podhigai Ads wins exclusive Madurai Airport advertising rights up to 7 years

In OOH News By M4G Bureau - May 08, 2023

The exclusive advertising rights include Airport’s interior and exterior premium static and digital media branding options

Broadsign appoints Veronica Ong as Sales Director, Southeast Asia

In OOH News By M4G Bureau - January 30, 2023

As former team leader of JCDecaux’s strategic and airport advertising accounts, Veronica Ong collaborated with major global brands buying ad space on the OOH leader’s network.

Air passenger traffic volume in India rises 62.9% in Aug-Nov 2021

In OOH News By Rajiv Raghunath - December 27, 2021

Domestic flight passenger volume reaches 20.72 million in Nov 2021 vs 17.42 million in Oct 2021

Airport advertising delivers highest perceived value & prestige vis-a-vis other ad channels: Study

In OOH News By M4G Bureau - October 21, 2021

The research from the independent research agency ResearchBods for JCDecaux Airport was conducted among 6,000 consumers in five advertising markets: China, France, Germany, UK and the USA

Tourism industry back to wooing travelers with airport advertising

In Campaigns By M4G Bureau - February 18, 2021

State tourism brands are leveraging JCDecaux properties at the Bangalore International Airport to highlight their respective tourism landmarks and attract travelers.

Airport advertising takes off with growing traffic

In OOH News By M4G Bureau - December 10, 2020

With passenger traffic touching 2.25 lakh a day right before Diwali, Mumbai international airport has already seen more brands back with their advertising and marketing presence

Runway restart maintains faith of brands in airport advertising

In OOH News By M4G Bureau - August 13, 2020

Brands gear up to capitalise tactically on airport touchpoints as passengers’ dwell time at the airport has gone up following the social distancing protocols

68% travellers feel air travel is the safest mode of transportation, says IndiGO survey

In Research By M4G Bureau - July 17, 2020

It shows that health and safety are their priorities when travelling amidst Covid19 pandemic

Outdoor Asia June Edition: Out Now

In OOH News By M4G Bureau - June 11, 2020

The edition takes a deep dive into the world of changing airport advertising, rural marketing and growing relevance of pDOOH in the new era of Covid19

Airport media biz waiting in the wings for take-off

In OOH News By Bhawana Anand - May 28, 2020

Business recovery is just a matter of time, say airport media owners