A public service OOH campaign SHOUT4MASKS aimed at raising funds to distribute protective masks in South Africa has a 3D fabric mask spanning 4 meters in...
This campaign is also a celebration of the partnership between EA and Sony, and a joint activity to promote the next generation of FIFA 21
Experienced marketer, Marion, has played an integral role in building marketing campaigns for some of the world’s biggest technology brands.
Ganad’s offering, which extends across digital, retail, transit and traditional media assets, will now be supplemented by planning and in-campaign audience performance analytics
Bharat Rajamani calls for ‘one industry, one planning tool’, a pre-requisite for boosting advertiser confidence in OOH
pDOOH can bring the outdoor medium onto a level playing field with other channels
Raja Rajamannar, CMO & President, Healthcare – Mastercard talks about ‘Meaningful Engagement with Today’s Consumer’ at the DPAA Video Everywhere Summit 2020
‘With DOOH, You Can’ campaign emphasises DOOH’s programmatic ability to reach returning audiences with real-time messaging and flexibility
The campaign was conceptualised by Advertising Bureau & Consultants and executed by Jagran Engage
In partnership with Glo, the brand has introduced a new food item to bring back its customers
