Advertisers have often had access to better targeting tools than OOH campaign planners, but the Broadsign Ad Server challenges that history, providing media owners with the...
“Acknowledgement and appreciation always bring the best out of any individual or a team. What best platform can one get other than OAA,†says Rohit Markanday.
A passionate marketer and experienced business leader, Ritu brings a wealth of experience in brand building, business strategies, marketing, among other verticals.
Srinivas Raju was earlier with Posterscope India as Head of Data & Insights
75Media acquires 122 new billboard sites including largest outdoor advertising structure in Scotland
Multiple OOH formats have been used for the campaign
Tamil Nadu Government Gazette Extraordinary provides for applications for putting up a range of outdoor advertising devices including hoardings.
The marketing veteran refocuses speciality to experiential marketing industry as brands continue to invest in IRL (in real life) experiences
Pray Jani captures the key assertions of leading OOH media operators in the Delhi NCR market.
“Automation, measurement and connectivity to omni DSPs build advertiser confidence and that should be the focus of all our efforts,” says Srikanth Ramachandran, Group CEO of...