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406 News Found
Sustainability will take centre stage at Global Congress in Lisbon: WOO
In OOH News By M4G Bureau - March 28, 2023
The WOO Sustainability Task Force's mission is to make the global OOH media platform more sustainable and green.
Vistar Media and Broadsign partner to streamline pDOOH transactions
In Digital OOH By M4G Bureau - March 22, 2023
Integration of mediation layers simplifies OOH media buys across both SSPs, unlocks access to additional demand
Broadsign promotes Frank Vallenga to Vice President of SaaS Sales
In OOH News By M4G Bureau - March 03, 2023
Vallenga has been an integral member of the Broadsign team and a trusted advisor to media owners leveraging the Broadsign platform since joining the company as Sales Director in 2015.
LG & Broadsign launch revenue-generating SoC solution for webOS commercial displays
In OOH Solutions By M4G Bureau - February 15, 2023
Businesses can now leverage Broadsign’s powerful content management solution to deliver ads across LG commercial display networks without external media player
Broadsign appoints Veronica Ong as Sales Director, Southeast Asia
In OOH News By M4G Bureau - January 30, 2023
As former team leader of JCDecaux’s strategic and airport advertising accounts, Veronica Ong collaborated with major global brands buying ad space on the OOH leader’s network.
‘Centre-read, full-motion digital billboards 5.8x more effective than traditional static roadside OOH’
In Research By M4G Bureau - January 30, 2023
Neuro-Insight used a car-driving simulation with Los Angeles residents for the study
Broadsign retains Out of Home Capital as Global Strategic Advisor
In OOH News By M4G Bureau - January 27, 2023
OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.
StackAdapt bolsters pDOOH offering with Broadsign collaboration
In Digital OOH By M4G Bureau - January 25, 2023
The multi-channel digital advertising platform integrates with Broadsign OOH SSP, broadening media buyer access to premium global programmatic OOH advertising inventory.
Broadsign launches its next-gen OOH platform ahead of ISE 2023
In Digital OOH By Rajiv Raghunath - January 19, 2023
The platform offers unified user interface (UI), new flexible audience-targeting campaign tools, and expanded static access to help media owners work more efficiently and expand revenue opportunities
Dr Anup Dayanand Sadhu, Chief Commercial Manager, South Western Railway to deliver Keynote at South India Talks OOH on Jan 20
In OOH News By M4G Bureau - January 16, 2023
Dr Sadhu heads the Passenger Services initiative of South Western Railway over the states of Karnataka, Goa, Andhra Pradesh, Maharashtra and Tamil Nadu.