Results For "Ads"
425 News Found
UAE DOOH major BackLite Media to integrate inventory with LMX SSP
In Digital OOH By M4G Bureau - November 27, 2023
“This new partnership has further opened up our programmatic inventory to the rest of the world,” says Sean Gadsby, Head of Programmatic, BackLite Media
Graphisads IPO to open on Nov 30
In OOH News By M4G Bureau - November 27, 2023
The IPO will list on NSE SME exchange
COLES 360 supercharges retail screens through Broadsign
In Digital OOH By Rajiv Raghunath - November 22, 2023
Over the coming months, Coles will migrate approximately 600 panels onto the Broadsign platform
WOO heads to Cape Town for first in-person Africa Regional Forum, registration open
In OOH News By M4G Bureau - November 20, 2023
The Africa Forum will take place on March 11-13, 2024 at Westin Cape Town hotel in the shadow of Table Mountain and overlooking Table Bay
Entertainment & leisure industry spends 2.5 times more on OOH in the UK than any other industry: 75Media analysis
In Research By M4G Bureau - November 20, 2023
McDonald’s is the largest individual spender on roadside ads
‘Go beyond conventional ads to get the ‘heads-down’ generation’
In Digital OOH By M4G Bureau - November 17, 2023
Gautam Bhirani, Founder and CEO of Tagtalk.ai, believes that the role of content and engagement in out-of-home and digital display media has evolved dramatically to cater to a demographic deeply immersed in digital devices. So brands need to acknowledge this and accordingly strategise their communication.
JOLT set to charge up UK EV DOOH market
In Digital OOH By Rajiv Raghunath - November 15, 2023
Opportunity for advertisers to reach both roadside and EV charging audiences at scale, says the company
Global experts on ‘Making OOH easier to buy through Automation & Programmatic’
In OOH News By Rajiv Raghunath - November 08, 2023
WOO APAC Forum featured a power-packed panel headed by Charles Parry-Okeden, CEO, ECN with discussants -- Andy Hamblin - CRO, LDSK; Franck Vidal, Director, Southeast Asia Sales & Partnerships, Vistar Media; Frank Vallenga, VP of Sales (SaaS), Broadsign; Matthew Bushby, Managing Director of Hivestack ANZ + SEA, Srikanth Ramachandran, Founder & Group CEO, Moving Walls
UK’s i-media taps Broadsign, Brysa to harmonise tech stack, increase operational efficiency by 40%
In OOH Solutions By Rajiv Raghunath - November 07, 2023
Over the past year, i-media’s network grew from 50 full-motion D48 screens to 120 large-format screens, and the company expects that number to reach 130 soon
OOH sales teams need to get up to speed with rapidly evolving tech: Melanie Lindquist & Veronica Ong
In OOH News By Rajiv Raghunath - November 06, 2023
Veronica Ong, Southeast Asia Sales Director at Broadsign and Melanie Lindquist, Managing Director, Talon Asia Pacific, discuss the challenges and opportunities media owners face in an ever-evolving landscape, with a specific focus on the impact of technology on sales teams.