This innovative programme empowers advertisers running connected TV (CTV) campaigns to enhance results with new retargeting capabilities from audiences exposed to video ads in the real...
The inaugural awards ceremony to be held on May 25
With a diverse and interesting mix of speakers and topics, combined with the right amount of engagements and interactions, the first day of OAC 2022 helped...
The 16th edition of the popular Outdoor Advertising Convention (OAC) is set to be inaugurated at The Westin Mumbai Powai Lake, on August 17th, promising two...
Mike Cooper will be sharing his perspectives on the success factors for pDOOH in India markets, in relation to expansion of pDOOH networks in other geographical...
‘Big media owners are investing in pDOOH because they are beginning to see incremental revenues’
The first wave of newly digitised taxicabs is expected to begin roll out in May 2021, with an estimated 1,500 digitised taxicabs by fall.
pDOOH can bring the outdoor medium onto a level playing field with other channels
Ramani is a seasoned technologist with a career spanning both hardware and software for enterprise and consumer organisations
Also joining the speaker lineup are Anish Melwani, Chairman & CEO of LVMH; Dan Peres, Editor-in-Chief of Ad Age
