Results For "AR"
5838 News Found
What Catches Consumer Attention
In OOH News By VJ Media Bureau - June 02, 2015
Outdoor Asia team sampled consumer views on outdoor advertising in Kolkata & Delhi NCR. The comments are incisive and make interesting reading
'OOH is ideal for hyper-localising campaigns'
In Viewpoints By M4G Bureau - June 01, 2015
Kotak Mahindra Bank, one of the largest private banks in the country, runs highly innovative outdoor advertising campaigns to connect with its target audience. The bank leverages the OOH medium to effectively localise its messaging to consumers. Karthi Marshan, Sr. EVP & Head - Group Marketing, Kotak Mahindra Bank, talks about the bank's approach to OOH advertising in conversation with Rajiv Raghunath of Outdoor Asia. Edited excerpts:
Philips promotes juicer innovatively through street play
In Campaigns By Bhawana Anand - May 28, 2015
Pathfinder organised the onground activity over four weekends at parks and hangout areas in Delhi and Mumbai
Goodricke positions Roasted in the vicinity of addas
In Campaigns By Bhawana Anand - May 28, 2015
Posterscope has executed the campaign in Kolkata
North Delhi MC swooping down on unauthorised outdoor media & displays
In OOH News By VJ Media Bureau - May 21, 2015
The move follows the Delhi High Court order mandating the Municipal Corporations of Delhi (MCDs) to root out unauthorised hoardings in the city within two months
B Natural grabs attention of health-conscious Mumbai
In Campaigns By VJ Media Bureau - May 21, 2015
Crossroads, a unit of IKON, has executed the brand campaign in Mumbai
Kinetic India is presenting sponsor of OAC 2015
In OOH News By VJ Media Bureau - May 20, 2015
Kinetic India's decision to be the presenting sponsor of OAC 2015 is in keeping with the firm's continued efforts to expand its footprint on the Indian OOH landscape while adhering to the highest standards set by Kinetic Worldwide.
ITC's Aashirvaad Atta gives OOH audience food for thought
In Campaigns By VJ Media Bureau - May 20, 2015
Crossroads, a unit of IKON, has executed the campaign in Bengaluru, Rest of Karnataka and Rest of Tamil Nadu
Volvo in top gear on Mumbai OOH streets
In Campaigns By VJ Media Bureau - May 19, 2015
Bright Outdoor Media has executed the car campaign in the city
Harpic makes an OOH splash with'twin' offerings
In Campaigns By Bhawana Anand - May 18, 2015
Pioneer Publicity has executed the brand campaign in Delhi, Mumbai & Kolkata