Results For "AR"
5744 News Found
'Traffic counts are a good starting point for OOH accountability'
In Viewpoints By M4G Bureau - February 23, 2015
Mark Henning, Head of Media & Digital, AMAP, Millward Brown explains that the requirement of metrics is not only to justify the campaign but also to retain and grow budgets, whereas his Indian clients are using research just to identify channel choice and media weights.
JCDecaux India sets two national records certified by Limca Book of Records 2015
In OOH News By VJ Media Bureau - February 20, 2015
The site has display area of 521 ft x 42 ft placed on Delhi Airport Express Metro Line
Vodafone develops mini hoardings to promote 121 Plan in UP East
In OOH News By Bhawana Anand - February 20, 2015
The brand has covered 948 locations across 23 districts in the region
Value & Budget Housing Corporation grabs attention at KIA
In Campaigns By Bhawana Anand - February 19, 2015
JCDecaux proposed a comprehensive network of outdoor media format called \'Seniors\' at the departure and arrival area, ensuring maximum visibility in the most frequented area of the airport.
Crossroads crafts looming presence for ITC Foods''Gum On' in Bengaluru
In OOH News By Rajiv Raghunath - February 19, 2015
Crossroads has used some 116 sites for the campaign, mainly comprising billboards. Media properties on bqs, skywalk and mall have also been innovatively used to run the campaign
DDB MudraMax and Zee News create a'Misunderstood Scoreboard'
In Campaigns By VJ Media Bureau - February 19, 2015
The scoreboard which were supposed to display match scores, started displaying the numbers of lives lost by soldiers since 1947 during the battles fought between both the countries. The campaign got overwhelming response as the passers-by, who started lighting candles at the site.
LG takes a vantage position on DND Flyway
In OOH News By Bhawana Anand - February 18, 2015
The consumer electronics major has taken a 200-ft wide gantry for a year on the DND Flyway to run campaigns for promoting its different products
Prakash Arts opens state-of-the-art FOB in Bengaluru
In OOH News By VJ Media Bureau - February 13, 2015
The FOB was inaugurated by Ramalinga Reddy, Minster for Road Transport and District In-Charge Minister, Government of Karnataka
Real Estate, Educational Institutions, Jewellery Brands & Outlets - Key OOH Spenders
In OOH News By VJ Media Bureau - February 13, 2015
Time Outdoor Monitoring report on OOH spend in the Year 2014 covering 40 cities suggest that the Real Estate Category commanded the highest Share of Voice & Share of Space
Apple creates brand story at DND
In Campaigns By Bhawana Anand - February 11, 2015
Times OOH underwent strategic planning to create a specific Iphone zone.