Nippon Paint (India) has opted for a complete wrap of Southern Railways’ Shatabdi Express that runs between Chennai and Coimbatore train covering a distance of 497km,...
In his capacity as Chief Strategy Officer, Prem will lead the planning team to drive the national agenda whereas Ganapathy will work with the city business...
The industry as a whole will become heavily reliant on inventory and pricing optimization algorithms to support complicated yield management across multiple revenue streams, especially now...
The refreshed identity comes on the anvil of the company’s expansion plan that includes the launch of its Last Mile Enhancement (LME) vertical as well as...
Prashant has been part of outdoor industry from 22 years where he gained expertise in Media Planning & Buying, Vendor Management & Negotiations, Client Servicing and...
The account will be managed by Saatchi & Saatchi in London and Saatchi & Saatchi’s Team One office in Los Angeles with the agency creating all...
Created by Spotify's in-house agency, the out of home campaign has been unveiled in seven U.S. cities (New York, Los Angeles, Chicago, Dallas, Miami, Nashville, and...
The passenger traffic increase and addition of train trips augurs well for the OOH media firms that have taken up media rights on this network, as...
Vyoma Media has partnered Bengaluru Metropolitan Transport Corporation (BMTC) to set up a platform to display real time bus information on 35 intelligent screens at 11...
The Mass Transit Railway (MTR) project featured the Japanese cartoon anime Kumamon with a real-life train compartment showcasing the cartoon characters as part of “Festive delights...
