The multiplex brand aims at increasing advertising revenues from AOR agencies
From rallies to free pick & drop services, the brand left no stone unturned in its #ActivIndia movement that aimed at driving Indians to polling booths
The industry body also maintains that digital media will not be a viable substitute for rooftop media
The channels have experimented with varied OOH formats to grab maximum attention for their election results coverage
Innovative bus shelters, washroom branding and free taxi rides were some of the initiatives rolled out by the youth TV channel brand to target youth
The tool, which provides deep location-based understanding of audiences, has been launched under the umbrella of DAN Explore, the proprietary Audience Intelligence tool of the Data...
The aim is to resonate with local audiences and players via the 2nd edition of Tractor Emulsion Bharat Super League 2019
Handled by GLO, the out-of-home division of Lodestar Universal McCann, the immersive musical campaign aims at closer connect with mass consumers
As part of its Mother’s Day campaign, the brand, in association with Brave New World, drove home the need to keep the word ‘Maa’ out of...
Launched in Bangalore, Pune, Mumbai, and Chennai, the latest cross-media ad campaign highlights how the real estate platform can help homeowners save on time, effort, and...
